Upper Austria is located in the north of the country and divided by the Danube. Above all, it boasts magical natural beauty. The coat of arms of Upper Austria is based on the coat of arms of an ancient noble family.
Carinthia, with its great ambitions, required a corresponding coat of arms: three Swabian lions pointed to the ancestors who ruled Southern Germany, and the red and white shield to Ulrich's claim to the Austrian throne.
Salzburg means "salt fortress." The region is world-famous not only for the city of Salzburg, but also for its other attractions and excellent opportunities for Alpine tourism.