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JURA

  • Apr 2
  • 5 min read

Updated: Apr 9

Coat of arms of the canton of Jura
Coat of arms of the canton of Jura
Car License plate from Jura (code JU)
Car License plate from Jura (code JU)

Jura, Switzerland's youngest canton, boasts a distinctive character: a history of independence, unspoiled nature, and a relaxed pace of life far removed from the glamour of the Alps. Its natural beauty is vaguely reminiscent of parts of American Montana and the steep cliffs of the Grand Canyon.



JURA: ICONIC LANDMARKS

Forested hills, karst caves and quiet villages create the atmosphere of “another Switzerland” – more peaceful and almost provincial.


The canton of Jura on a map of Switzerland
The canton of Jura on a map of Switzerland

Jura is the youngest canton of Switzerland, having only emerged at the end of the 20th century, but it feels like one of the oldest corners of the country.


The French-speaking region bordering France is home to forested plateaus, rocky cliffs, and pastures where herds of horses seem a natural part of the landscape. The canton of Jura is often called the Wild West of Switzerland .


Jura: An atypical Swiss landscape
Jura: An atypical Swiss landscape

The Jura landscape surprises with its unexpected wildness. The narrow valleys of the Doubs River cut through limestone cliffs, and on the Franche-Montand plateau, forests alternate with open pastures. A rare slowness of space in Switzerland has been preserved here: roads run along stone walls, old farms stand apart from one another, and time seems to move more slowly than usual.


The medieval town of Saint-Ursanne, with its stone bridge over the river, looks virtually unchanged since the time of the pilgrims. In Porrentrue, the princely castle and the quarters of the old episcopal town have been preserved — unexpectedly solemn for such a quiet region. Watchmaking also left a noticeable mark: small workshops and museums remind us that it was in these mountains that one of Switzerland's most important professions was formed.



JURA: COAT OF ARMS' HISTORY

The canton's symbol reflects its historical connection with the Bishopric of Basel and its desire for independence.


The canton of Jura was added to Switzerland in 1979.
The canton of Jura was added to Switzerland in 1979.

The canton of Jura appeared on the map of Switzerland quite recently — in 1979 , after separating from the canton of Bern following a referendum. But the conflict had been brewing for decades: the French-speaking Catholic region in the north lived within the German-speaking Protestant city of Bern. Differences in language, faith, and temperament eventually escalated into a political conflict. Thus was born the "Jura Question."


Coat of arms of Basel, medieval depiction
Coat of arms of Basel, medieval depiction

The Jura coat of arms is built around the Basel bishop's crosier —the old symbol of the Prince-Bishopric of Basel, to which the region belonged until 1815. The crosier is not simply an ecclesiastical attribute, but a symbol of power dating back to the Middle Ages. Curiously, its appearance on the new canton's coat of arms can be read as a subtle jab at the former "authorities" from Bern. Historically, Jura gravitated toward Basel, not Bern, and the red crosier on a white field seems to remind everyone, "We remember where we came from." Heraldry here functions as a careful yet fundamental historical memory.


Flag of Jura. Project 1913
Flag of Jura. Project 1913

In 1913 , on the eve of the centenary of the Jura's annexation to Bern, a design for a regional flag emerged. Heraldist Jean Grelle proposed combining the Basel crozier and the lictor's tuft — a historical reference to France. At the time, the idea seemed too bold and quickly faded. But symbols can wait. In the 1940s, the flag was revived with minor modifications, and in 1951, it was officially registered as the regional flag. The red and white banner became a sign of cultural identity — even before it became the symbol of the future canton.


Ramming as an argument to get through and logo of "Belier" organization
Ramming as an argument to get through and logo of "Belier" organization

In the 1960s, the struggle grew louder. The "Jura Liberation Front" emerged—a movement with a name clearly inspired by the numerous national liberation struggles raging around the world at the time. There were protests, provocations, and scandals. For quiet, measured Switzerland, this was something out of the ordinary.


The youth organization "Bélier" — "Battering Rams" — was particularly colorful. Their emblem was a ram, and activists literally took to the streets with a symbolic medieval ram with a ram's head. There was something theatrical and stubborn about it: if the door doesn't open, knock. If they don't hear, knock louder. Alpine radicalism, but with elements of performance.


We planned to have 7 districts, but we ended up with 3: Delémont, Porrentrue and Franche-Montagne.
We planned to have 7 districts, but we ended up with 3: Delémont, Porrentrue and Franche-Montagne. Ok, then

The coat of arms of Jura is a red field with three silver stripes and a bishop's crosier. Some heraldists claim the stripes symbolize the seven administrative districts of Bern, which were initially considered for the potential canton of Jura. The plan was ambitious: seven districts, seven stripes, a single French-speaking territory. But a series of referendums in the 1970s changed everything. Some districts decided to remain with Bern. Ultimately, the new canton consisted of only three: Delémont, Porrentrug, and Franche-Montagne .


The wyvern loves to pose for pictures.
The wyvern loves to pose for pictures.

Confusing? A little. But the coat of arms wasn't changed. And rightly so: heraldry isn't obligated to conform to administrative arithmetic. One could always say that the three white stripes symbolize the current three districts. Or they could be said to commemorate the seven possible ones.


Incidentally, the coat of arms of the Porrentruy district adds an almost mythological touch to the story: the bishop's crozier is held by a wyvern — a dragon, sometimes with a rooster's head, two claws, and a snake's tail. The question remains: does the bishop control the dragon, or does the dragon control the bishop? In Jura, such ambiguities are common.


Coat of arms of the rebellious town of Moutiers
Coat of arms of the rebellious town of Moutiers

The town of Moutiers (population seven thousand) has become the latest dramatic chapter in the "Jurassic Question." After a series of contentious referendums and legal battles, residents voted to transfer from the canton of Bern to the Jura. On January 1, 2026, Moutiers officially became part of the canton of Jura. The story that began in the Middle Ages with a bishop's staff and ended in 1979 with the creation of the canton has unexpectedly taken on a new meaning. In Switzerland, even separatism can be procedural .




JURA: FUN FACTS

Of the first inhabitants of the canton of Jura, who laid the foundations of Switzerland.


Welcome!
Welcome to Jura!

The word "Jura" sounds modest, almost intimate. But it was from here, from the Jura Mountains on the border of Switzerland and France, that the entire world got the name of an entire geological period — the Jurassic. In the 19th century, geologists studied local limestone strata and realized they were looking at rocks approximately 150–200 million years old. Thus, the Jura officially became older than any Swiss democracy. The Jurassic period was the heyday of dinosaurs. Long-necked, tailed, leaping, carnivorous, herbivorous, the first birds — all of these creatures roamed the planet long before people began debating cantons and referendums.


Enjoy watching!
Enjoy watching!

Then, in the 20th century, Hollywood got involved, and thanks to Jurassic Park, the Jura Mountains became a cultural icon. Although, strictly speaking, most of the dinosaurs featured in cinema didn't live in the Swiss mountains at all. It's a curious irony: the country's youngest canton bears the name of an era when neither people, nor countries, nor even the Alps themselves existed. So, strolling the quiet streets of Delémont, you can remember: millions of years of history lie beneath your feet.

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